Here’s the Thing With Online Writing
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Here’s the Thing With Online Writing
It's not about writing
I’ll cut straight to the point: Very few people earn money with online writing.
There are a select few who make a decent amount of money by writing on Medium, Substack, a blog, or other places online, but that’s a hundred in a million.
The rest is making real money with other things.
The question is: Do you want to be a writer or do you want to earn money?
Marketing insights
On Medium & Substack, you write… or so it seems.
When you take a closer look, however, most big-name writers on these platforms don’t just write.
What they do is sell stuff.
These creators don’t depend on the partner program or subscription earnings. They use Medium & Substack as sales funnels. As well as their other writing platforms. A sales funnel to sell a course, a digital product, or a service.
Don’t get me wrong, all of this has to do with their writing, of course. That’s how people found them after all. But make no mistake, writing isn’t the pure focus. It isn’t even the major one, I believe.
The focus is marketing. Marketing yourself and your stuff.
Course 101
Ever wondered why everyone is selling a course about making money on Medium or how to make money blogging?
Even newbies that only started writing a few months ago, suddenly launch their own course.
Again, don’t take this as a negative on my part. It’s brilliant because the real money lies in these courses. Or products. Or services.
The thing to remember is, that these courses with 10, 15 members, and more sell for a lot of money.
It can be around $150, $300, or even over 1K. Multiply even the “low” end $150 with 15 participants, and you got a nice income. Much more than most of us will ever achieve in a month with writing on Medium & Substack alone.
This is a brilliant way to make a living by writing online.
To the pure writers
It is, however, an issue for writers who only want to write online and make a living with that.
Without the hassle of marketing, promotion, creating courses or digital products.
For these creators, it is going to be tough. It’s not impossible but it’s damn tough.
I wish it was easier. I’d love to just write.
Then again, I do enjoy creating other content as well. So, I don’t put all my eggs in one basket.
The bottom line
Do I want to be a writer or do I want to make money?
Obviously both.
But in 2022, on platforms like Medium & Substack, writing alone might not be enough to earn decent money.
If you excel at other things, like courses, designs, creating eBooks, or other digital goods to sell, Medium & Substack might just be the perfect platforms to write and make money with more than writing.
Have a few seconds left? It would mean the world if you shared this post on your socials or with friends who’d be interested. It only takes you seconds, but it’s a huge deal for me. Thank you!