✓ A 4-Step Checklist to Start Selling Products Online
#78 The SoloCreator Hub by Burk
Let’s go over some tips that have helped me sell products and gain subscribers on Gumroad. It'll work similarly for other platforms.
#1 Start free
To make money, the best option is to give something away for free first. While that sounds counterintuitive, it’s a general practice among leading content creators. Freebies gain people’s attention and convert possible customers into valuable email list members.
What can you give away for free?
I created a freebie called Creators’ Toolbox. It’s a basic Notion template with a list of resources like tools, websites, apps, and services that are of interest to online creators. It’s a comprehensive collection that was easy to create.
Do this! Find something you use all the time or know a lot about and create a list of resources for it, like design resources. Collect and share all apps, tools, and services that fit design workflows. Or take YouTube resources and create a list of practical tools for new YouTubers.
Then, you give that list away for free. Market it on social media, add it to your bios, write a blog about it, share it in all kinds of ways, and make sure that people know it’s a freebie.
That freebie will drive email members to your shop. Those subscribers are valuable because you can directly send them your next product, a free or paid one.
How to go paid afterward?
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Thanks for your time! Until next week!